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2025 Active Adult/Retirement Community Purchase Funnel Study

TVB member full study and video available – Members must log in to view this additional content.
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For more information, please contact Hadassa Gerber, Chief Research Officer, TVB.

© 2026 TVB Television Bureau of Advertising, Inc. All rights reserved. Republication and redistribution of this report in total, other than by TVB members or its authorized agents or designees, without written permission is strictly forbidden. Any republication, in whole or in part, must include credit to TVB and its sources. Privacy & Terms of Use.
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