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67% Of Advertisers Report Using Addressable, But Measurement Remains Sticking Point

Many Prime ‘TNF’ Viewers Watched via Local

Research Virtual Tour for Members

Research Virtual Tour

Viewers Prefer Watching Thursday Night Football on Local Stations

How Local Television Stations Can Reinforce Community Trust

Automotive National TV Spending Down 19% In August

Almost Half of Amazon Prime Video’s ‘Thursday Night Football’ Viewers Watched on Local Broadcast

Fox Nears Sell Out for Super Bowl Ads (and It’s Only September)

What Are America’s Hottest Political Ad Dollar DMAs?

Bill Lamb, KTTV-KCOP General Manager, To Retire

Netflix: A Rushed Move Into Advertising With $65 CPMs, No Third-Party Measurement?

WWL New Orleans Relaunches Successful Sales Campaign Started In The 1980s

Victims of Identity Theft Respond to TV Ads

Hyundai, Kia End Slump With Double-Digit Gains

Midterm Campaigns Lead To Ad Boom for Local TV Stations

News Orgs Use Broad Toolset To Build Streaming Audience, Revenue

Nielsen Shareholders Approve $16 Billion Sale to Private Equity

This Fall And Winter Will Define The Future Of TV — And Maybe Your Job

TV Station Revenue To Hit $24.15B in 2022

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