The Money Trail: Political Shakeups and Down Ballot Races Captivating Local Ad Dollars

At Its Core: What’s The Future For TV Stations’ Core Ad Revenue?

Paramount Stations in Detroit, Miami To Return as CW Affiliates 

Nexstar Exec Biard Joins NAB Board

Trump Campaign Makes First Major TV Ad Buy Since Harris Entered Race 

Paris Olympics Soars 79% To 34.5M Viewers 

How Cutting Ad Spending Helped Pepsi Lose Fizz in Soft Drink Market

NBCU’s Olympic Opening Ceremony Audience Jumps 60% To 28.6 Million

CIMM, TVB Approve New ‘Four-Week’ Post Analysis Audience Guidelines

How NBC Became the Linchpin of the NBA’s Megabucks TV Rights Deal 

Post Analysis Guidelines

WNBA All-Star Game Has Record 3.44 Million Viewers 

CNN, Fox Seen as Most-Divisive News Outlets in U.S.

Comcast’s Mike Cavanagh Expects NBA Deal to Score with Advertising, Subscription Revenue 

Back to School & College 2024

Gray Television to Enhance Paris Olympics NextGen TV Signal With HDR, Immersive Audio 

The Hidden Costs of Pausing Your Ads

Automotive Update. Ford Bets on Pickups, Not EVs

Kamala Harris Smashes Fundraising Record With Stunning $81 Million Haul Over 24 Hours

Nexstar Names New GMs In Huntsville & Lubbock