Advertisers Ride the Brakes

NRF Says Census Data Shows 2023 Holiday Sales Grew 3.8% to Record $964.4 Billion

Study: Gen Z Engaged With Long Form Media

U.S. New-Vehicle Inventory Expected To Rise Again in 2024, Forecast Says

Antenna Use Climbs Among Internet Homes, But NextGen TV Awareness Remains Low

NRF Sees Consumer Spending Slowing Down in 2024

Four Big Questions About Gen AI

Are We Reaching Peak FAST?

KABC President, GM Cheryl Fair Retires After Lengthy Tenure With ABC

The New Orleans Pelicans Drew Huge Local Broadcast Apples Friday Compared to NBA Finals Oranges

Disney Advertising President Rita Ferro: ‘We Know the Importance of Linear.’

Imagine Communications Acquires Marketron REV Sales Platform for TV Broadcast

GOP Hopefuls Spend Big in Iowa

LG Ads Study Finds Viewers Want To Buy Products via TV

Peacock Exclusive AFC Wild Card Game Is Biggest Live-Streamed Event in U.S. History

Why Old-Fashioned TV Is Still the Winning Ticket for Political Ads

Lisa Moore Named KSBY San Luis Obispo Station Manager

NBCUniversal Local FAST Channels See Real Revenue

Liz Knight Upped To GM Of WALB-WGCW Albany, Ga. 

US Political Ad Spending to Soar in 2024 With TV Media the Biggest Winner