Industry News

March Madness TV Commercials Post Dramatically Higher Online Engagement

CIMM Reviewing Smart TV Data as Ratings Tool

CBS Local Affiliates Rejoin Fubo Lineup

Local Stations Continue to See Interactive Sponsorship Success

Rob Dwyer Is the Latest Local TV Marketer To Get GM Strip

NFL Keeps Embracing Betting, Allows Stadium Sportsbooks To Operate on Game Day

Pap, Smith Added To Gray TV’s C-Suite

2023 National TV Ad Spending Projected to Sink 4.4%

It’s Reach, Not Ratings, That Will Determine TV Advertising’s Future

Online NC Sports Betting Bill Passes House

Retail Sales to Rise 4% To 6% This Year

How To Transact on Alternative Currencies in TV Upfront

The NEXTGEN TV Caravan Swings Through Iowa

NBCU California Stations Offer MLB Special on FAST Channels

Tech-heavy San Francisco Market Gets NextGen TV Broadcasts

Sports Betting Proponents Face Key Deadlines

Are Issue Ads by Non-candidate Groups Entitled to Lowest Unit Rates Just Because a Candidate Approves the Ad? The FCC Is Asked for Its Opinion

Why There May Be No Return to ‘Normal’ for the U.S. Used Vehicle Market

Dealership Count Up, Throughput Falls in ‘22

Kia Sales Chief: Uncertainty Will Keep Industry in Check