Industry News

These Three TV Ad Categories Jumped In Q3

Dems Outpace GOP on Spanish-Language Ads

Viewing Drops in Q2 As FAST Channels Grow

Pearl TV Moves To Ramp Up NextGen TV Monetization Opportunities

The Latest Numbers on the Microchip Shortage: Automakers Begin Cutting 2023 Production

Marketron Expands Ad Platform To Add Support For Restricted Industries

Cross-Training For Cross-Platform TV

Ad Council Unveils Its Latest Program To Foster Talent Diversity In Ad/Marketing Industry

Ampersand Works With Blockgraph To Bring Acxiom Data To TV Ads

Nielsen: NFL Regular-season Viewing Up 2%

Retail Spending Flat in Sept. Amid High Inflation

The Network-Affiliate Conundrum

NADA: Limited Inventory Issues Beginning To Ease

Making Stronger Memories With Consumers: TV Ads’ Air Power

Tegna Launches AudienceOne Local Advertising Targeting System

Nexstar Says It Will Host Almost 50 Midterm Election Debates

Netflix Will Charge $6.99 a Month for New Ad-supported Plan Starting Nov. 3 in U.S.

Long-Form TV + Streaming Spots Deliver

Understanding How Memory Motivates Consumers and Its Impact on Media and Advertising

Fox Corp. Strikes Cross-Platform Measurement Deal With Innovid