News

7 Stations Launch NextGen TV In Richmond, Va.

When TV Manufacturers Do Ads: State Of The CTV Advertising And OEM Union

Tatari Launches Similar Inventory Product To Scale TV Ad Campaigns

Where We Go Wrong with Collaboration

How Leaders Can Inspire Accountability

How Do You Get From Diversity To Inclusion? Ask These 4 Questions About Your Meetings

Older, Wealthier Viewers Value News, Sports

Toyota: Old inventory Ways Gone

Horizon Media and Nielsen to Launch Multicultural Planning Platform

B+C Hall of Fame 2022: Emily Barr

B+C Hall of Fame 2022: Leo MacCourtney

Smart TV Ownership Rises to 76% of TV Households

Live TV Viewing Time With Legacy TV Providers Double Viewing Time Via CTV Devices

Older, Wealthier Viewers Value TV News and Sports More, LRG Says

Cord-Cutting Makes a Comeback

March Sales Up 8.4%; In-store Gains

TV’s Surprising Power In Sports Betting

Putting Ad Quality First In Today’s TV Streaming Ecosystem

Peacock Confirms Sunday Morning Major League Baseball Package

WarnerMedia Testing New Currencies With Media Buyer IPG Mediabrands