News

Standard General Says Change Will Be Good for Tegna

What the Super Bowl and Olympics Taught NBCuniversal About the New Era of Measurement

To Reach Streaming Audiences, Marketers Must Diversify Channels

Consumer Spending On Media Accelerates: Average American Spent $1,494 In 2021

Nexstar Media Group Sees 4.3% ‘Core’ Advertising Gains For Q4, Automotive Takes A Back Seat

Discovery, OMG in Currency Tests with Comscore, VideoAmp

Nielsen Set to Release New Streaming Data in TV’s Measurement Wars

To Reach Streaming Audiences, Marketers Must Diversify Channels

Which Services Do Americans Most Enjoy Buying? Demographics Matter

At Long Last, An Automotive Bump For Spot TV

Dave Lougee Is Exiting TEGNA. Here’s His Successor

Nexstar Chief Unfazed By Rising Inflation

Is It Time to Get a TV Antenna?

Super Bowl Advertisers That Returned To Spend Millions

Magnite Accelerates Programmatic Sales of Live Streaming Inventory

Sabio Agrees To Acquire Vidillion, Adding Access to CTV Inventory

Clinch Launches Flight Control To Run Campaigns Across Platforms

ANA Readies Pilot of Nielsen TV Panel Alternatives That Will Likely Include Kantar

GOP Massively Dominates Ad Spending in 4 Out of 5 Top 2022 Gubernatorial Races

163 Million People Watched Olympics: iSpot.TV