News

Simulmedia Launches TV+, New Version Of Its Integrated TV/CTV Ad Platform

DoubleVerify Finds CTV Ads Running with TV Set Turned Off

The Way Mature Viewers Are Shown in Commercials is Getting Old, A+E Research Finds

Republican Super PACs Outraise Democratic Rivals Ahead of Midterm Congressional Elections

Valentine’s Spend Set for Near-Record

GM Profit Drops 39% In Q4 as Chip Shortage Slowed Production

Set-Top Box Market to Hit $20B by 2028

Simulmedia Launches TV Plus Cross-Channel Ad Platform

Univision And Televisa Close $4.8B Spanish-Language Media Merger

Roku Ad Buying Platform Offering Guarantees on Nielsen Demo Data

Black Viewers See Modest Increase in Positive Representation on TV

Staab Named Chairman, NBCUniversal Local

Google and Facebook’s Fail May be Television’s Win

How the Pandemic Has Permanently Changed TV

Electric Vehicle Sales Hit Record in Q4 2021

Top To Bottom Transformation At Nexstar’s WJZY

ABC Owned Stations Launches Local Streaming Channels

Wake Up, Nielsen. TV Is Moving On With Or Without You

Broadcasters Eye Datacasting for Early 3.0 Revenues

NBC’s Broadcast of the Beijing Olympics in UHD/HDR Will Mark a First for the Winter Games