News

NBC Taps Big Advertisers to Support ‘SNL’ 50th Season

Walter Cade To Lead Sales For NBCU Local Chicago

News Director Bernice Kearney Leaves KPRC 2 Houston

Broadcasters Aim To Avoid ‘Race To The Bottom’ With Streaming Ad Inventory

TVB, Others Call On Nielsen To Break Out Ad-Supported Portion Of New ‘Distributor’ Data

NFL Assures Fans That ‘About 85% of Our Games’ Will Broadcast for Free Despite Push to Streaming

CNN and ABC Snag the TV Coups of the Year

Will Two Presidential Debates Amp Up Ho-Hum TV Network Viewing?

Network TV, Linear Cable Get Some TLC At Upfronts

Requiem For The General Manager

Does Nielsen’s ‘Distributor Gauge’ Tell A Good Story For Legacy Media?

iSpot: Strikes Didn’t Impact Ad Reach Across Networks 

What Will High Vehicle Prices and Interest Rates Mean for the Auto Finance Market in 2024?

A Hispanic Media Ad Sales Veteran Joins Nexstar/Houston

MLB Pro Partner League Signs Gray TV Broadcast Deal

What is ATSC 3.0/Advanced TV and Why is it Important to Advertisers?

Scripps Sees Political Heating Up After Slow-ish Start

NBCUniversal Says Domino’s Sold 38% More Pizza After Buying Ads Through Its Cross-Platform Tool

Multicast Is Maturing and Studios Are Taking Notice

Caitlin Clark Hype Will Test the W.N.B.A.’s Television Limits