Baton Rouge, LA
Baton Rouge is the 2nd largest city in the state of Louisiana and 108th largest city in the U.S overall, with a
population of 219,573 (2023), according to the U.S Census. The largest industries in Baton Rouge include Health Care and Social Assistance, Retail Trade, Educational Services, Professional, Scientific, and Tech Svcs, and Public Administration. Some of Baton Rouge’s largest employers include Exxon Mobil, BASF, Blue Cross Blue Shield of Louisiana, Turner Industries, Amedisys, CB&I, Community Coffee, The Shaw Group, Louisiana
State University, and Entergy Louisiana.
DMA Rank: 95
Median HH Income: $65,329
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