Madison, WI
Madison is the 2nd largest city in the state of Wisconsin and the 89th largest city in the U.S overall, with a
population of 272,903 (2022), according to the U.S Census. The largest industries in Madison include Health Care & Social Assistance, Retail Trade, Educational Services, Manufacturing, and Accommodation and Food Services. Some of the largest employers in Madison include UW Health, University of Wisconsin-Madison, Epic Systems, American Family Insurance, State of Wisconsin, Exact Sciences, CUNA Mutual, Sub-Zero Group, Trek Bicycles, and Promega Corporation.
DMA Rank: 77
Median HH Income: $80,539
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