Springfield, MO
Springfield is the third most populous city in Missouri and is the county seat of Greene County. As of the 2020 census, the city had a population of 169,176. Springfield is the home to multiple universities including Missouri State University, Drury University, Cox College, and Evangel University. The city plays an important role as a regional center for distribution, logistics, and manufacturing. Some of the top employers in the area include CoxHealth, Mercy Hospital Springfield, Walmart, Bass Pro Shops, O’Reilly Auto Parts, Citizens Memorial Healthcare, among others.
DMA Rank: 74
Median HH Income: $58,087
If DMAs need to be updated, please reach out to [email protected].

