Broadcasters Show Unexpected Fiscal Strength Against Headwinds
While TV station and network owners attested to an overall softness in the local ad market stemming from the tariff situation, outlooks for the rest of the year were buoyed by results exceeding expectations, including the fact that year-over-year ad revenue declines were relatively mild in the 5-10+ percent range, which improved on the usual fluctuations following a national election year.
