Week of: 9.29.25
WHO WE’RE QUOTING:
“Broadcasters can use [NextGen TV] to evolve technologically and to provide additional services to better compete with digital platforms, through both services they offer and through targeted advertising they will sell. It will allow more efficient use of spectrum, which will in turn free up spectrum for non-broadcast uses they can monetize.”
WHAT WE’RE READING:
TV TEchnology: Local TV news remains vaulable to viewers, advertisers
The findings show that Americans value access to local news, whether on traditional television or digital platforms, and that this access strongly influences how they research products, make buying decisions and choose service providers.
More from TVNewsCheck | Survey: 95% Of Respondents Believe Accessing Local News On Their Local TV Station Is Important
RBR: TVB Redying for 2025 executive summit
This year’s program dives into some of the most critical topics facing the media and advertising ecosystem.
TVNewsCheck: TV Stations look for big ad rebound in 2026
S&P Global anticipates total local TV revenue to rebound 13.1% in 2026 to $24.67 billion. In a particularly optimistic take, BIA Advisory Services forecasts that core over-the-air TV advertising will increase 11% in 2026 due to settled tariff agreements, improved consumer confidence and the Olympics and World Cup.
RBR: FCC Plan to ‘modernize’ broadcast ownership rules is on
The FCC has advanced a Notice of Proposed Rulemaking that would advance the Commission’s quadrennial regulatory review of its broadcast ownership rules and seek public comment on whether — given the current state of the media marketplace — it should retain, modify, or eliminate any of these rules.
RBR: NAB wants fcc to keep broadcasters the backbone of eas
In its filing, NAB pointed to catastrophic events within the past 365 days where radio and television stayed on the air when other systems failed, including the Texas Hill Country floods, the Los Angeles wildfires, and Hurricanes Helene and Milton.
TV Technology: atsc explains advantages of nextgen tv eas features in fcc filing
The ATSC 3.0 broadcast standard `offers substantial benefits to public safety and emergency communication’ the group told the agency.
Ward’s auto: tariffs push prices up, auto sales down in 2026
Cox Automotive expects U.S. auto sales to drop by low single-digit percentages in late 2025 and into 2026, mainly driven by price increases, driven in turn by new tariffs on auto imports and metals – an outcome Jonathan Smoke, chief economist for Cox Automotive, describes as “not so bad,” considering the circumstances.