Industry News

Sarah Fay On Ad Industry AI: ‘Don’t Do Nothing’

Gamers on Smart TVs Difficult To Reach With Traditional Ads: Samsung Study

NCLGS Leads To Optimism For Massachusetts Sports Betting

Betting Has Been Legalized and Made Available in 30 States and D.C.

U.S. Vehicle Inventory Stuck at 1.1 Million Vehicles

Emotional Attachment To TV Commercials – Should We Care?

Digital Remedy, Oracle Moat See 85% Reduction in Invalid CTV Traffic

‘Reaching the Right Person at the Right Time’

Support for Legal Sports Betting Grows, Post-UMD Poll Finds

Automotive June TV Spending Drops 23%

Back-to-School Consumers Shop Locally

‘SuperFrank’ Copsidas Brings NEXTGEN TV To Boston

Three Things Marketers Should Know About Ad Spending Trends

Record Numbers Buying Smart Speakers

How Marketers Are Approaching Travel

New Study Shows Higher Levels of SVOD, AVOD and Pay TV Use in Latinx Homes

Nexstar Tops All TV Station Groups In 2021 Revenue, Up 10% From 2020

NextGen TV: ‘We Need To Execute Now’ In Race To Deliver Video, Data To Cars

TV’s Top Groups By Revenue? A Standard Shift Awaits

VW Loses Top Marketing Executive