Industry News

Car Dealers Got Creative and Efficient in Face of Low Stock, NADA Says

Samsung Ads Offers To Manage CTV Buys So Marketers Can Maximize Incremental Reach

Scripps Networks To Use TVision Attention Data During Upfronts

Peacock To Hit 64M by Year’s End

GM, Ford Battle Inflation, Rising Interest Rates as They Report Q1 Results

Nielsen Strikes Smart TV Data Deal With Vizio

NAB Chief LeGeyt Stresses Local Broadcast’s Role in Difficult Times

TelevisaUnivision First-Quarter Revenue Rises 12 Percent as U.S. Advertising Grows 14 Percent

Roku Adds Measurement Partners For Media-Mix Modeling

Analyst Reports Nielsen Services Will Be Reaccredited Soon

Horizon Commits Up To 15% Of Upfront To ‘Alternate Currency’ Deals

Big-ticket Sports Boost Q1 National TV Ad Spend

Top 100 Used-vehicle Retailers List Shows Shift in Focus To Used Cars

QR Codes On TV: Stations And Their Advertisers Are Buying Into Them

Local News Close-Up: Plenty of Pros in Connecticut Market

Opinions About EVs Are Improving

Mother’s Day Spend Poised for New Record

The Categories Driving TV’s Advertising Boom: Datacenter Weekly

Xandr Strikes Trial Deals With Six Measurement Companies

An Over-The-Air TV Consumption Evolution, In Focus