Industry News

Five Stations Launch NextGen TV In Albany, N.Y.

MRC Updates TV Measurement Statuses, Reaffirms No Accreditation Imminent

Samba TV On Why Measurement’s Future Is All About Incremental Reach And Guaranteed Outcomes

What Brands Can Do As Inflation Adds to Consumer Woes

High Gas Prices Have Shoppers Thinking Electric

At the Upfronts, TV Automation Is Now Front and Center

March Auto Sales Facing Headwinds

Here’s What to Know About Office Supplies

YouTube Wants to Take On OTA Television

NBCUniversal’s ONE22 Focuses On ID Graph, Automation and Measurement

Likewise TV Launches Free Streaming Hub

Xandr To Use 605 Exchange as Currency For Data-Driven Linear Buys

March Madness a Slam Dunk for TV Watch Time, Ad Impressions: TV By the Numbers

Disney Sells Out Oscars Ad Inventory Despite Last Year’s Record-Low Ratings

Nielsen Turmoil and TV Measurement’s Future—Everything Brands Need to Know

Nexstar Names Klarn DePalma SVP Of Group Sales/Sponsorships

Three Common CTV Mistakes That Advertisers Make, and How To Fix Them

More Locally Based TV News Businesses Seeking A Bigger National TV Footprint

NBCU Names iSpot.tv National ‘Currency’ For Upfront Ad Buys

Buzzfeed Says People Are Spending Less Time on Facebook